Bespoke brand for a family photographer.

Visual identity — Anamel Castro

Anamel Castro

The assignment

Ana specializes in family photography, including portrait sessions, births, celebrations, and baptisms. After aligning visual directions, three proposals were presented for her visual identity.

Services

Branding, Stationary

Industry

Photography

Resources

Photoshop, HTML, CSS, Javascript

Location

Rio de Janeiro, Brazil

Pitches

Option 01 - Calligraphic with a balloon symbol
Option 01 - Calligraphic with a balloon symbol
Option 02 - Allusion to foot photography
Option 02 - Allusion to foot photography
Option 03 - Frame symbol + bee
Option 03 - Frame symbol + bee

Brand development

Who has never seen one of these on Instagram?
Who has never seen one of these on Instagram?
Pencil representation
Pencil representation
"Bee" Colors: Yellow + Brown
"Bee" Colors: Yellow + Brown
Horizontal Final Version
Horizontal Final Version

Brand implementations

Anamel Castro
Anamel Castro
Anamel Castro
Anamel Castro
Anamel Castro

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